The font Geneva is the font that Facebook uses, it use to use Helvetica but then Geneva appeared and it looked similar but it was better looking because it was more readable. The font was developed by Apple in the 1980’s when they were coming up with new technology an wanted to make the words clear and readable. Geneva is a sans-serif type of font and it is a little narrow in width which makes it nice to read. But there are also elements that differentiate the font from ones like Helvetica cause these 2 fonts look similar. Geneva capitals are made from looking and analyzing the main Grotesque style and making it similar but not the same, similar but better, also Geneva capitals have a little more classical forms, and are made to work good with each other.Hence is a line of the Geneva capitals and they make and they make the words be clear and readable, and because of the slightly narrowed widths, it is economical in space. Geneva was made by Susan Kare and it was made for Apple Computers. Geneva is one of the oldest fonts working with Macintosh operating systems. Geneva was a bitmap font, but the later versions were made for TrueType when the technology became usable on the Apple Computers. Geneva originally is a redesigned version of the font Helvetica, these 2 fonts have its similarities, but they are different. Helvetica comes from the Latin name for Switzerland, and sans-serifs of this type of font are known, a lot of people know about it, Geneva is Switzerland’s second biggest city. The version of the font Geneva in Bitmap varied by the way it looked in different sizes, when the sizes where smaller, the lowercase of the letters i, j and l had serifs on the top, the lowercase letter y was parallel, the centre vertex of the uppercase letter M was much taller, and the number 3 had a flat in the top. The font with Larger sizes represent said characters as how they Showed in the TrueType version. From Mac OS 8.5 onwards, the bitmap version Took off serifs from the lowercase letters i, j and l and the lowercase letter y than became angled like the one the TrueType version, but the number 3 still kept the flat top. Susan Kare was born in 1954, she’s a artist and a graphic designer, she did a lot of work for the Apple company in the 1980s. She was one of the original employees of NeXT and she was working as the Creative Director. She was born in Ithaca, New York, she has 2 sisters one of rocket scientist and filker Jordin Kare. Susan graduated high school in 1971. She graduated from Harriton High School. Susan moved to San Francisco and while she lived there she worked for a art museum. She joined the Apple Company after her friend Andy Hertzfeld from highschool called her. Susan Kare, She designed many typefaces, icons, and marketing material for the Macintosh OS. As of today you can still see some of her work in a lot of computer graphics tools and accessories. Mostly on the icons Lasso, the Grabber, and the Paint Bucket. Susan the first designer to create a GUI. Xerox had created a icon-driven GUI, but Susan was the one who really made it better. Susan left apple to then become the creative director at NeXT. Susan also created the font Chicago. The font Chicago was nice and looked good because of the spaces between the letters. Chicago was one of the first fonts they started using a lot. With this font, the letters can take up as much space needed. The letter W usually has one dip at the end of the letter, but with the chicago font, it has 2 dips instead of one. The letter V has a tip that is lower at the centre but it usually is veering to the left with other fonts.Susan has created a lot of icons for companies like Facebook and Microsoft, but she is best known as a graphic designer on the first Mac team. Susan created icons that are forever used not only with Mac with many computer systems. Susan went to the E.G. Conference of 2014 in Monterey to talk about recounting her career. The stories She shares in her talk, talks a lot about how she made the fonts and icons she created. She sketched pixel art on notepads before she got it into a editing program. For Mac users, the Chicago font is very old fashioned. Chicago originally was released as the official font on the original Apple computers. Chicago is a san serif font, it looked good on the screen because of it has a very good legible and pleasant bitmap. It use to be the first font in Apple Systems 1-7.6. Chicago was used for many things such as both menus and buttons throughout Apple’s computer system until Mac OS 8 when Apple got rid of Chicago an introduced Charcoal. But Chicago did not go completely away. You can still find it in some of the first LCD screens of iPods. The beige box, It was square, squat, and looked good. It was easy to use. It was released in 1985. It also came with the font Chicago. This font spelled “Welcome to Macintosh,” when you turned on a Apple computer. They also worked on digital type. To make the computer more realistic, the trash can was real it dint look robotic. Susan made many icons and made them very real looking so that the computer looks good and it don’t look robotic. Most people could not notice why the letters look so different on the chicago font.